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Today is the last day to use the 20% off for me, 20% off for you email discount at Anthropologie. If you didn’t receive this email code on February 1st, don’t despair! Check the comments, where helpful community members have been sharing codes they don’t plan to use.
Earlier this week Anthropologie released hundreds of new arrivals. I don’t really have much to say about them. I’m bored and tired of waiting for this corner Anthro’s supposedly turning. I’m sick of all the 70s-inspired shapeless stuff and I’ve given up hope that Anthropologie will ever again find the waist or 50’s-inspired shapes or designs that flatter universally rather than just a very select segment of the population — the very thin, small-busted segment.
It’s very telling to me that the most appealing (and I use that phrase lightly) new stuff to me is from the bathing suit cover-ups. No new dresses on my wishlist. Hardly much of anything, really.
Anthropologie’s parent company Urban Outfitters released its quarterly results (the call is upcoming) and they did quite well last quarter, with a 5% gain in sales. They are close to recovering to their pre-dive results. So I have to just shrug. Since what they’re doing seems to be working, it’s clear I’m not their target customer anymore.
I do think they have several pretty jackets right now. I love the Pilcro Floral-Printed Moto Jacket ($148) and continue to love my Faravel Moto Jacket ($148) a couple years into owning it — I just pulled it out for today’s lovely weather in NYC actually! BlankNYC continues to draw me into its embroidered moto trend with the Wildflower Moto Jacket ($148).
Yet, I can’t help but heave a sigh at most of Anthropologie’s selection. When I look around at other stores that are capturing my attention right now — Madewell, J. Crew, LOFT, American Eagle; three of those four have started using models with curvier body types which delights me to no end! Madewell and J. Crew did it without any fanfare which delights me even more. Even Target is delightful right now! Old Navy too, and both of these stores are also incorporating more diverse models of many sizes. Meanwhile Anthropologie uses the same lithe models it always has and puts them in ever more disastrous stylings.
I’ve got $1,200 in Anthropologie gift cards and no must-haves to use them on. Maybe I’ll buy a bunch of pretty jewelry? Or shorts in prep for warmer weather? Below, some of the items sitting in my cart right now as possibilities for this promotion. What have you ordered during this special offer, and what might you order today?