I couldn’t think of a better retailer to celebrate International Women’s Day with than…

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Today marks International Women’s Day, and beyond all the important social and political meanings of the day are some of the more fanciful meanings. One thing I so enjoy about being a woman — especially an American woman — is being able to dress however I want. It means body positivity and each of us realizing our own brilliance. Since I was a child there have been so few examples of women who look me modeling clothing. Combined with the messages of the media this led me to eating disorders as a teen as I struggled to fit into the status quo idea of ‘attractive’ and ‘healthy,’ which as a teen I thought indicated being thin.

It’s taken me a long time to come to a fresh perspective on what healthy means, and what attractive signifies. I’m so impressed by my fellow Millennials and especially my fellow women who have turned the media’s very narrow definition of attractive on its head. How wonderful it is to be alive in a time when women of all skin tones, all heights, and all sizes can be considered beautiful. I’ve learned the existential meaning of beauty radiating from within, yet I’ve also come to appreciate many forms of outer beauty too.

That’s a very serious introduction to a slightly superficial post! Still, when I see retailers who are embracing the values that I myself hold dear it’s pleasing to me — it makes me more likely to shop there. Perhaps no store has gone further to hold true to the modern meanings of beauty and womanhood than American Eagle Outfitters. This erstwhile teen store is a favorite among my friends, many of whom are now Moms to teens or nearly teens themselves!

Without too much fanfare, three years ago AE and its lingerie brand, Aerie, began to embrace plus size models. While the term ‘plus size’ doesn’t feel right to me, I very much support the idea that while a 5’10” size 0 is one representation of a beautiful female shape, a 5’8″ size 12 is equally as beautiful and worthy of celebration. Sizes beyond a 12 are also equally worthy — unfortunately retail hasn’t quite caught on to that yet, but hopefully soon. I love that AE has become outspoken about loving ourselves and embracing what we perceive of as our flaws, in finding our own beauty and what makes each of us special and worthy of confidence and empowerment simply for being female, for being us.

I’m certainly not arguing that AE has it perfect. But as a store that caters to teens as its intended audience (and winkingly, to the 30 and 40-somethings accompanying them to the store too) I very much appreciate its efforts to send body-positive messaging.

And if none of that stuff matters to you, well then let’s get to the promotions! In honor of International Women’s Day, American Eagle is offering 25% off tops and accessories, today only. Additionally, bras and bralettes are $20 at Aerie, today only. And finally all jeans (and denim shorts) are buy 1, get 1 50% off.

I also have a special offer just for the community at the bottom of this post!

To help inspire you, I’ve got 20 casual outfits put together using my favorite American Eagle & Aerie items. Outfit #1 is above; below are 19 more!

OUTFIT #2 || EARLY SPRING VIBES

 

OUTFIT #3 || EARTHY TONES

 

OUTFIT #4 || LAYERING QUEEN

 

OUTFIT #5 || NEUTRALS HEAVEN

 

OUTFIT #6 || PINK DREAM

 

OUTFIT #7 || SPORTY SPICE

 

OUTFIT #8 || OCEAN BLUES

 

OUTFIT #9 || THAT PREPPY GIRL

 

OUTFIT #10 || EARLY SPRING EVENING

 

OUTFIT #11 || EASY BREEZY

 

OUTFIT #12 || EFFORTLESSLY CHIC

 

OUTFIT #13 || FIRST FLORALS

 

OUTFIT #14 || HINT OF SHINE

 

OUTFIT #15 || STRIPES SUCCESS

 

OUTFIT #16 || NEW PERSPECTIVE

 

OUTFIT #17 || RIGHT ON TIME

 

OUTFIT #18 || SIMPLE SUNSHINE

 

OUTFIT #19 || WEEKEND WINNER

 

OUTFIT #20 || FLOWY FLOWERS

I’m very excited to be partnering with American Eagle this Spring to bring you lots of outfit ideas, some OOTDs and some inspiration too! This post is not a sponsored post but I do have a very special offer just for this community.

If you’ve never ordered from American Eagle before now’s your chance to do so at a discount! You can take 20% off your entire order via this referral link. The promos running today may turn out to be a better deal for you — but if you’re not ready to make that purchase today, stow that referral link somewhere safe for future use.

What are you loving at AE these days?

14 Comments

  1. March 8, 2018 / 7:43 pm

    They have the cutest clothing AND they are so inclusive of all body types!

    • roxyturtle
      Author
      March 9, 2018 / 8:53 am

      Right? What's not to love!

  2. Ashley Hargrove
    March 8, 2018 / 8:13 pm

    I LOVE American Eagle!! I literally buy multiples of all of their shorts when summer comes around!! They have the best clothes!

    • roxyturtle
      Author
      March 9, 2018 / 8:53 am

      Totally agree, I placed a huge order yesterday and I feel like my Summer wardrobe is now just about all set! So many cute shorts and tops.

  3. March 9, 2018 / 12:36 am

    Their brand haas changed so much over the past few years! Love it. Hugs, Kait baskinginburgundy.com

    • roxyturtle
      Author
      March 9, 2018 / 8:54 am

      It's true! A few years ago they were in dire straits along with Abercrombie, and both brands seem to have recovered quite well.

  4. Emily Wilkinson
    March 9, 2018 / 12:38 pm

    AE has such a great message for women! I always love that they use real models and don't ever photoshop!

  5. maggie
    March 9, 2018 / 12:48 pm

    AE does a great job with supporting women!

  6. Liz
    March 9, 2018 / 1:01 pm

    I love this and their message! They are always so accepting of all body types! Love their bras too!

    Liz

  7. Ruthie Ridley
    March 9, 2018 / 7:37 pm

    American Eagle has been a closet staple since I was a teen!! I love their mission and their bras too!

  8. March 10, 2018 / 11:28 am

    So many outfits for different occasions, that selection is great!

  9. runningprettysf
    March 10, 2018 / 11:39 am

    omg in love with #12!! American Eagle has seriously the cutest and most comfy stuff.

  10. March 11, 2018 / 10:59 pm

    I love that AE is all about inclusion and shows their clothes on models of all different body types!! And It's so easy to find so many great pieces each season! Love all your outfit ideas!!

    xo, Laura

  11. March 16, 2018 / 11:18 am

    I love that American Eagle is back, I have always enjoyed this store and the classic looks

    BNBstyling.com

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